New brand, new site for the startup studio eFounders
Hexa (ex eFounders)
Hexa formerly efounders. Is a start-up incubator, thanks to its employees and expertise, it supports start-ups in their development. To mark its organizational change with the merger of several entities to create Hexa, the company decided to offer itself a brand new site to mark its new beginning.
The objective was twofold: to create a site with an attractive design while maintaining an optimal user experience and maximizing conversions. The merging of the identities of Logic Founders (fintech), 3founders (Web3), and Efounders (Future of Work/SaaS) added additional complexity. The mission was therefore to reconcile a captivating design with the need to present the different facets of Hexa in a coherent way.
Our team opted for a diversified approach using different technologies. First of all, the model developed by the design agency Alasta was integrated into Webflow. For complex dynamic elements, code has been added for a successful implementation. The “Jobs” page has been particularly careful, requiring the integration of Bubble to allow companies to add job offers and candidates to submit their applications in a smooth manner.
The management of data from different sources was solved by connecting the application to several ATS (Applicant Tracking Systems). This efficient synchronization of data contributed to the consolidation of information. Automations have been implemented, linking all forms to Folk and Substack, increasing the efficiency of the process.
After several weeks of effort, the new Hexa site was successfully launched. The combination of these different technologies has resulted in a platform that meets all Hexa's expectations. The optimized user experience, attractive design, and well-integrated functionalities have consolidated Hexa's online presence, marking a new chapter in its entrepreneurial journey.