Presentation and use of the Webflow AI Site Builder tool

Webflow hits hard with sound new AI Site Builder. An AI that generates a site in a few minutes, without touching the code. The idea is attractive: you enter some information about your project, you choose a design and presto, a turnkey site. It's fast, smooth, and downright amazing.

But hey, even the best AI has its limits. You get a functional site, yes, but often raw, with CSS classes generated in a mess and a structure that can quickly become a headache if you want to go further. Edit without breaking everything? Good luck

That's where a Webflow expert agency as Scroll comes into play. Our job? Take this AI-generated database and make it a real site efficient, elegant and optimized. AI saves you time, we take care of the rest.

In this article, we explain to you how this works Webflow site builder, what it does well, what it does less well, and above all, why it is better to couple it with real human expertise to avoid unpleasant surprises.

What is Webflow's AI Site Builder?

Webflow goes up a gear with its AI Site Builder, a tool that allows you to Generate a site automatically thanks to AI. No need to model for hours: you give some information about your project, and Webflow offers you a complete structure, ready to be refined.

An ultra-fast creation process

With this Webflow site builder, creating a functional base only takes a few minutes. Here's how it works:

1. Define the needs of the project

It all starts with a series of simple questions: What type of website do you want? A portfolio, a showcase site, a landing page, a blog? The AI analyzes your responses to generate a site that is consistent with your objective.

2. Select an AI-generated theme

Once the basic information is defined, the AI offers you several predesigned themes. You choose the one that best fits your brand or style. Colors, fonts, layout... everything is designed to adapt to your project.

3. Customize key elements

Where Webflow stands out is in personalization. You can change easily colors, fonts, buttons, and adjust the sections as you see fit. But be careful, behind this apparent simplicity, the code and generated CSS classes can quickly become a real labyrinth.

4. A site based on a solid design system

Unlike others AI site generators, Webflow doesn't just generate a static page. It creates a genuine Design system With variables, components and a structure ready to evolve. An excellent point for those who want to go further... provided they master the tool.

5. The AI Assistant to refine and publish

Need a final push? The Webflow AI Assistant is there to edit sections, add content, and adjust pages. Once satisfied, you can publish your site in one click and put it online.

A powerful tool, but...

The AI Site Builder by Webflow is a major advance, but unfortunately, it is not everything. It has a very solid foundation, but if you want advanced customization and a truly unique site, it can get a bit complicated if you don't have any knowledge about Webflow.

Generating a site by AI: the limits to anticipate

The Webflow AI Site Builder is a real advance in the creation of websites. It allows lay a solid foundation in record time, without the need to code or master the design. It is the ideal tool for those who want a functional site quickly, with a modern and coherent design.

But like any automated tool, it has its own specificities. Webflow generates an effective site, but advanced editing can require a bit of know-how. For those who want a unique and fully optimized site, expert support can make a difference. Here are a few things to consider.

A fast and effective base, but one that requires mastery

With AI, Webflow automatically structures your site and generates the necessary styles. It's a real time-saver. However, the generated class and style system follows its own logic, which may require a good knowledge of Webflow to be modified properly.

An automated CSS class system

The AI automatically creates styles and CSS classes to structure the site. This system is powerful and well thought-out, but it may seem dense for uninitiated users. With a good understanding of Webflow, it is entirely possible to modify it without reviewing everything.

A globally consistent design

Unlike other site generating AIs, Webflow does not just produce isolated blocks. He is building a Design system complete, with a harmonious color palette, adapted fonts and a modern layout. Result? A site visually clean and balanced, ready to be customized.

Adjustments possible, but it's better to master the tool

AI-generated sites are flexible: you can change colors, layouts, add sections... But for more advanced adjustments (specific animations, complex interactions, custom code integration), it is preferable to know Webflow well.

Why refine your site with human expertise?

The Webflow AI Site Builder is perfect for launching a project quickly. But to get a site that reflects perfectly a brand identity, finer customization is required.

A tailor-made design

An AI-generated site is effective, but it follows predefined templates. A Webflow designer can provide a unique touch, by refining visual details and adapting each section to the specific needs of the business.

A site that is easier to evolve

With a well-optimized structure, it becomes easier to make your site evolve over time. An expert can organize classes and styles in a more detailed way structured and intuitive, to avoid unnecessary complexity.

An excellent starting point, to be improved according to your needs

The Webflow AI Site Builder is a powerful tool that allows anyone to create a site quickly and easily. For those who want an optimized, scalable and unique site, it is possible to go even further with the help of Webflow experts.

Testing the tool, creating a first version and then calling on an agency to perfect and optimize your site: this is the ideal combination for a site that is both quick to put online and perfectly adapted to your needs.

Why use a Webflow agency after the AI generation?

The Webflow AI Site Builder allows you to generate a site in a few minutes. It's a great step forward in laying a first stone, but it's not everything. For a site really optimized, fluid and efficient, human expertise remains indispensable.

Technical expertise and tailor-made optimization

An AI-generated site is a base. But one specialized Webflow agency can transform it into a professional quality site. Here's what we do at Scroll:

1. Restructuring the code for better readability

The AI generates a site with a functional structure, but often chaotic. We Let's clean up and organize CSS classes, let's remove unnecessary duplicates and ensure a global coherence for a scalable and easy to manage site.

2. Refine UX and UI

A well-designed site is about more than just beautiful colors. It must offer a smooth user experience. We adjust spacings, prioritize items, and optimize navigation so that each visitor finds what they're looking for without friction.

3. Optimize referencing (SEO)

An invisible site on Google is useless. We optimize the HTML tags, content structure, loading speed, and responsiveness to improve your ranking and maximize your visibility.

A two-step process for a better quality/price ratio

Do you want a powerful Webflow site without exploding your budget? Here is the best approach:

Phase 1: AI is laying the foundations

You are using the Webflow AI Site Builder to create a first version of your site. You test different layouts and refine your vision.

Phase 2: An agency finalizes and optimizes

Once the base is in place, we are taking over. We optimize the design, structure, SEO and user experience so that your site is really professional and efficient.

Your site deserves better than a simple automatic generation

The Webflow AI Site Builder is a revolution, but it has its limits. An automatically generated site may lack refinement, personality and optimization.

The best of both worlds: AI + human expertise

The best approach? Using AI to speed up the process, then entrust the optimization to Webflow experts. You save time, save on creation and get a site powerful and unique.

Turn your AI site into a powerful tool

Don't let an automatically generated site limit your project. Contact Scroll, your Webflow expert agency, and get a site that lives up to your ambitions.

Talk to us about your project today!

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